About the Sales Professional Programme

The Motorcycle Sales Professional Programme is a comprehensive, role specific programme designed for Sales Executives and Sales Managers in developing their Automotive retail sales performance. 

Based on a proven approach to analysing existing behaviours and developing key actions to create consistent, sustained improvements across all areas of sales, marketing and customer handling, resulting in improved productivity and customer engagement.


2026 Course Dates 

Module 1 Sales Overview - Monday 19th January 12.30pm - 1.30pm 

Module 2 Enquiry Management - Wednesday 21st January 12.30pm - 1.30pm

Module 3 Sales Activity - Part 1 - Monday 26th January 12.30pm - 1.30pm

Module 4 Sales Activity - Part 2 - Friday 30th January 12.30pm - 1.30pm 

Module 5 Referrals and Renewals - Monday 2nd February 12.30pm - 1.30pm

Module 6 Customer Retention and Lifetime Value - Thursday 5th February 12.30pm - 1.30pm


After purchase you will have instant access to this hub with all of the supporting materials for the live virtual training sessions. 

Programme Map

    1. Welcome to the Motorcycle Sales Professional Programme

    2. How to use the platform

    3. Virtual Session Dates and Links

    4. Virtual Classroom Training Guide

    1. About Module 1

    2. Module 1 Dynamic PDF Manual

    3. Using Dynamic PDFs

    4. Module 1 Post-Session Knowledge Check

    5. Customer Buying Cycle Analysis - Work-based Assignment

    6. Sales Performance Analysis (Healthcheck) - Work-based Assignment

    1. About Module 2

    2. Module 2 Dynamic PDF Manual

    3. Module 2 Post-Session Knowledge Check

    4. Enquiry Manager - Work-based Assignment

    5. Key Sales Channels Self-Analysis - Work-based Assignment

    6. Professional Communication Checklist - Work-based Assignment

    7. Recorded Sales Call Critique Report - Work-based Assignment

    1. About Module 3

    2. Module 3 Dyanmic PDF Manual

    3. Module 3 Post-VCT Knowledge Check

    4. Feature, Function, Value Builder - Work-based Assignment

    1. About Module 4

    2. Module 4 Dynamic PDF Manual

    3. Module 4 Post-VCT Knowledge Check

    4. Handover Guide - Dynamic PDF

    1. About Module 5

    2. Module 5 Dynamic PDF Manual

    3. Module 5 Post-VCT Knowledge Check

About this programme

  • £199.00
  • 6 Modules
  • Work-based Tasks